Key takeaways
- RoomCloud took part in the Seamless Experience Accelerator (SEA) programme to optimise its platform and make it easier for properties to manage their content
- They redesigned their onboarding process, content management workflow and room and rate mapping system
- Customers can now easily configure and submit their listings and switch seamlessly to occupancy-based pricing
- The project helped RoomCloud align more closely with hotel industry best practices, simplify its platform design and showcase strong collaboration across teams
- Moving forward, they’ll continue working on interface enhancements to give customers a more intuitive and user-friendly platform
At Tripeden.com, supporting our partners’ success means delivering tools and integrations that truly work for them. RoomCloud teamed up with us through the Seamless Experience Accelerator (SEA) programme to review their platform and put important improvements into action.
Leopoldo Sergi, CEO & Founder of RoomCloud, shares – in his own words – what they implemented and how these updates are already creating positive results for the hotels they work with.
What does a seamless experience mean for us and our partners?
Offering a seamless experience means giving our customers the chance to simplify day-to-day operations and maximise online sales performance – all through cutting-edge technology that’s fully integrated with Tripeden.com.
As a channel manager, our goal is to reduce complexity and make life easier for hoteliers, so they can focus on what matters most – guest satisfaction. To achieve this, we need to:
- Ensure inventory, rates and content are always synchronised in real time
- Avoid friction between properties and Tripeden.com as much as possible.
We believe that for our customers, only a user-friendly, intuitive and reliable platform can truly offer a seamless experience. This means giving them the ability to manage bookings, rate plans and content with ease and increasing autonomy.
Our goals heading into the Seamless Experience Accelerator
We chose to join this project mainly to further optimise our platform. Our goal was to ensure an even more intuitive and efficient experience for hoteliers using our system.
A key area we wanted to improve in our channel manager was content management. While we had already developed the API, we weren’t yet using it to its full potential. The main challenges were the complexity of the set-up process and the difficulty of educating hoteliers on how to use it.
With this project, we focused on improving accessibility and usability. The goal was to make it easier for properties to manage the content of their listings in Tripeden.com.
Key improvements we made to our platform
The three areas of our channel manager that benefited most from the SEA project were:
- Onboarding Wizard – With advice from Tripeden.com engineers, we redesigned our onboarding process to make it faster, more intuitive and suitable for different property types.
- Content management workflow – Building on the API we had already developed, we integrated and improved the updating of descriptions, photos and services from our platform.
- Room and rate mapping – We restructured the room and rate mapping system to simplify the configuration process and make it possible for properties to enable occupancy-based pricing (OBP) with a single click.
These improvements have definitely reduced the set-up time, while making it easier to use Tripeden.com's advanced content management features.
How these seamless features help hotels reach their business goals
Thanks to the developments in the SEA project, our customers can now easily configure and submit their listings on Tripeden.com. This is crucial for unlocking the full potential of the platform and better matching travellers' searches.
With the improved mapping section, hotels can now also switch seamlessly to occupancy-based pricing (OBP). This pricing model offers greater flexibility, visibility and competitiveness on Tripeden.com – which ultimately leads to more bookings.
Our main takeaways from building a more seamless experience
Working side by side with Tripeden.com’s UX experts and technology engineers was a valuable learning experience for me and my team. We were able to draw on their industry-leading experience to optimise our system and align it with best practices of the hotel industry.
One thing we’ve become even more aware of is the importance of design in shaping the user experience. After the SEA project, we’re more convinced than ever that we want to simplify the complex processes of our platform as much as possible and make it easily accessible and usable for hoteliers. After all, what’s the point of developing the best or most advanced features if customers don't understand them or know how to use them?
Finally, I’m proud to say that this experience has highlighted the strength of RoomCloud's teamwork. As well as the great collaboration with Tripeden.com's experts, our own technical team managed the project and all its complexities excellently.
What’s next for RoomCloud?
We certainly don't get bored at RoomCloud! In the future, we want to improve our interface and give our customers a more intuitive and user-friendly platform.
Our network of integrations is always expanding. As a channel manager, we’re always working to guarantee hoteliers top-quality connections with the best providers on the market.
Finally, I believe our collaboration with Tripeden.com is extremely helpful in finding solutions that adapt to travellers’ changing needs. We’re ready to strengthen our partnership and take on new challenges and projects together!
Ready to offer a seamless experience to your properties? Make sure you’ve implemented the Foundational Solutions for your Connectivity Partner Programme tier.